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YouTube and Beyond (Part 3 – Lead Generation)
In this part of my session, I addressed one of the FAQs I get about YouTube’s role in the whole process flow of your marketing funnel. (It isn’t usually asked in such academic terms. Usually it...
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YouTube and Beyond (Part 4 – What Equipment?)
Another question that crops up on occasion is what equipment is recommended for producing relatively good quality videos for the web? In this segment of a presentation I conducted recently, I walk...
View ArticleYouTube and Beyond (Part 5 – Web Video Production Workflow)
I’m multi-tasking like crazy to get out the door on the way to the BlogWorld Expo in a few minutes. But, before I head out the door, I wanted to make sure and get this last segment in the YouTube and...
View ArticleHelp Me Prepare For a Panel About Social Media Strategies For Large Brands...
I hope you had a great Halloween weekend. What’s This Sweaty Video About? In this sweaty video, I’m asking for your help. I’m moderating a panel at the ProductCamp SoCal conference this Saturday,...
View ArticleEmail Is Also Social Media
Once again, we had another great meeting at this past weekend’s meetup with the Social Media Mastermind, Orange County (SMMOC) roundtable professionals. By the way, if you haven’t been to one of...
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Ted Williams Video Pulled From YouTube. What Would You Have Done?
What would you do? What would you do if you had a “feel good” video on YouTube that was generating upwards of 12 million views? Would you take it down? That’s what the Columbus Dispatch chose to do...
View Article[Video] Four Areas of Facebook Privacy Settings — Know Them!
(Video: From topic #9 of the 20-part Facebook video course. Part of the 5-course MelAclaroDotCom video/screencast titles.) “Facebook is the slowly warming pot of water and we, my friends, are the...
View ArticleFacebook – What’s the Difference Between the Newsfeed and the Wall? Part 1.
What’s the Difference Between a “Newsfeed” and a “Wall” on Facebook? This is a question that comes up every now and again. In fact, I had an opportunity to discuss it again just this past weekend....
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Here’s Something You Probably Don’t Know About Visibility For Twitter Replies
My friends Cindy Ronzoni, and dynamic duo Darin & Lisa McClure (and the renowned social media up-and-comer StumbleBaby) do a great job explaining some tactical uses for Twitter “hashtags” in the...
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How to Automatically Display Twitter Testimonials On Your Blogsite
In the Resources section of Twitter’s website are some useful tools for giving cross-platform visibility to your content. Some of them will let you display content from Twitter onto your blog or other...
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